Addax BV is a company under Belgian law with company number BE 0440.561.627 and registered
address at Bissegemstraat 239, 8560 Gullegem (hereinafter referred to as “Addax”), processes personal
data in accordance with applicable legislation, including the General Regulation for Data Protection
(“GDPR”), as a data controller.
1) THE TYPES OF PERSONAL DATA THAT ADDAX PROCESSES
Addax will process personal data provided by you to Addax as well as personal data that Addax collects
from you.
PERSONAL DATA PROVIDED BY YOU TO ADDAX
When you interact with Addax in your role as a representative or contact person for the organization you
work for or visit our website, visit and participate in our events, subscribe to our newsletter or printed
magazine or download material from Addax’s website, Addax will process the personal data that you
provide us with. Personal data that you provide us with and which we process may, for example, include
your first and last name, title or role, postal address, email address, telephone number and status of your
relationship with Addax.
PERSONAL DATA THAT ADDAX COLLECTS FROM YOU
When you interact with Addax in your role as a representative or contact person for the organization you
work for by visiting Addax’s website, downloading material from the website, subscribing to Addax’s
newsletter or printed magazine or use contact forms on our website, Addax will collect personal data
about you. This could, for example, be your IP address, information about which subpages you have
visited, and if you have opened Addax’s e-mails.
PERSONAL DATA ABOUT THIRD PARTIES INCLUDED IN COMMUNICATION
Addax may receive e-mails or other information containing personal data about third parties and therefore
process such personal data. If required, Addax will inform you as a third party of the processing
separately.
CERTAIN PROJECTS AND SITUATIONS
Addax may process additional personal data about you in certain situations and circumstances, such as
e.g. in the event that you take part in our training events, register an account in our online shop etc. Addax
will provide separate and additional information regarding our processing of your personal data in such
situations.
2) WHAT ARE THE PURPOSES OF THE PROCESSING AND WHAT IS THE LEGAL BASIS FOR THE PROCESSING?
It is important that you understand the purposes of Addax’s processing of your personal data as well as
our legal basis for processing your data.
CONTRACTS BETWEEN YOU OR YOUR ORGANIZATION AND ADDAX
For the purpose of being able to fulfill Addax’s commitment towards you or your organization, Addax
will process your personal data, such as your first and last name, title or role, postal address, e-mail
address, telephone number, IP address and status of your relationship with Addax. The legal basis for
Addax’s processing of personal data regarding you as a private business is that the processing is necessary
for the performance of our contract or to take steps to enter into that contract. If your contact with Addax
is in your role as representative or contact person for your organization, Addax will process your personal
data mentioned above in order to be able to fulfil Addax’s commitment to your organization. The legal
basis for Addax’s processing of your personal data is that the processing is necessary for fulfilment of the
purpose of Addax’s legitimate interest to communicate with a representative for its business partner in
order to fulfill the business relationship. Addax’s interest overrides your potential interest in protecting
your personal privacy.
MARKETING BY ADDAX
Addax will process your name, e-mail address and regular address for marketing purposes by, among
other, electronic communication services. Direct marketing may be sent by regular mail or e-mail. The
legal basis for Addax’s processing of your personal data for marketing purposes is that the processing is
necessary for fulfilment of Addax’s legitimate interest to market Addax’s products and services to you
and the organization that you represent. Addax’s interest in processing your personal data for marketing
purposes overrides your potential interest in protecting your personal privacy.
ACCOUNTING PURPOSES
Addax will process information about financial transactions between Addax and you or your organization
for accounting purposes, which may involve processing of your personal data, such as your first and last
name, title or role, postal address, e-mail address and telephone number. The legal basis for Addax’s
processing of personal data for accounting purposes is that it is necessary for Addax’s fulfilment of our
legal obligations under applicable accounting legislation.
3) FOR HOW LONG WILL ADDAX PROCESS YOUR PERSONAL DATA?
Addax will store your personal data for as long as necessary for the processing related to the purposes
and legal grounds outlined in Sections 1 and 2 above. Your personal data may be processed and stored in
different locations/systems and for different purposes. Personal data that has been deleted from one
system may continue to be processed and stored in another location/system for a different purpose.
Personal data that Addax processes in order to fulfill Addax’s contractual obligations towards you or the
organization you represent, will not be stored for a period longer than necessary for Addax to fulfill its
contract with you or your organization.
Personal data that Addax processes for marketing purposes will be stored and processed for a period of
up to one year after we have received information that you are no longer the contact person for your
organization.
Personal data that Addax processes for accounting purposes will, in accordance with applicable
accounting legislation, be stored for up to seven years.
4) TO WHOM DOES ADDAX TRANSFER YOUR PERSONAL DATA TO AND WHERE IS YOUR PERSONAL DATA PROCESSED GEOGRAPHICALLY?
In addition to the processing performed by Addax, your personal data may also be processed by others.
Your personal data will be disclosed to and processed by Addax’s affiliates, and Addax’s resellers for the
purpose of handling the contract between you or the organization you represent and Addax, including
providing relevant customer support.
Addax may also disclose your personal data in order to permit a merger, an acquisition or a sale of all or
parts of Addax’s assets.
Addax may also disclose your personal data to authorities that require that Addax disclose such personal
data.
Your personal data will also be disclosed to companies who process personal data on Addax’s behalf, so-
called data processors. Addax has agreements in place that ensure that processors engaged by Addax will process your personal data in accordance with this Integrity Policy and Addax’s instructions.
Your personal data will be disclosed to entities both within and outside of the EU and EEA. In case your
personal data is transferred to an entity outside EU/EES Addax will take all necessary measures to ensure
that your personal data continues to be protected, and we will also take all necessary steps to ensure that
the transfer is made in accordance with what is set forth in law (specifically in the GDPR).
5) YOUR LEGAL RIGHTS
When Addax processes your personal data, you have certain rights under law. Please note that the
exercise of these rights is subject to certain requirements and conditions set forth in law (mainly the
GDPR).
YOUR RIGHT TO BE INFORMED AND YOUR RIGHT TO ACCESS
You have the right to be informed about how Addax processes your personal data. Thus, we have
established this Integrity Policy, which Addax encourages you to carefully read. In addition, you have the
right to, free of charge, upon written request receive information about what personal data Addax stores
about you and how your personal data is used and processed.
If your request is unfounded or your request is excessive, e.g. should you frequently and within short
intervals ask to receive information on or a copy of your personal data, Addax has the right to refuse to
act on your request, or to charge a reasonable fee which covers the administrative costs of the action
requested by you.
YOUR RIGHT TO RECTIFICATION AND ERASURE
In the event that your personal data is inaccurate or incomplete, you have the right to request that Addax
corrects or removes the personal data, including the right to have incomplete personal data completed.
You have the right to request the erasure of your personal data under certain circumstances (set forth in
the GDPR). Provided that your request falls within one of the applicable circumstances, we will erase
your personal data.
YOUR RIGHT TO OBJECT
You have the right to object to your personal data being processed for direct marketing purposes,
including profiling analysis made for direct marketing purposes.
If you do not want your data to be used for direct marketing, including profiling analysis, you can notify
us by sending an e-mail to sales@addax.be.
YOUR RIGHT TO RESTRICT PROCESSING
Under certain circumstances (set forth in the GDPR) you have the right to request the restriction of
processing of your personal data. In such case, your personal data shall, with the exception of storage,
only be processed with your consent or for the establishment, exercise or defense of legal claims or for
the protection of the rights of another natural or legal person or for reasons of important public interest.
YOUR RIGHT TO DATA PORTABILITY
Under certain circumstances (set forth in the GDPR) you have the right to receive your personal data,
which you have provided to Addax, in a structured, commonly used and machine-readable format, for
transmitting such data to another controller. You may also have the right to request that personal data is
transmitted directly from us to another controller, where technically feasible.
YOUR RIGHT TO FILE A COMPLAINT
We encourage you to contact us if you have any questions regarding this Integrity Policy or if you are
unhappy with the way Addax is processing your personal data.
You also have the right to file a complaint with the supervisory authority regarding Addax’s processing of
your personal data or handling of any inquires related to it. At the time of establishing this Integrity
Policy the supervisory authority is “Commission de la protection de la vie privée”.
Commission de la protection de la vie privée
Rue de la Presse 35
1000 Bruxelles
commission@privacycommission.be
www.privacycommission.be
6) COOKIES
Addax uses cookies on the website www.addax.be. Please read Addax’s Cookies Policy.
7) CHANGES TO THIS PRIVACY POLICY
Addax may update and change this Integrity Policy from time to time. Any new versions of this Privacy
Policy will be made available on Addax’s website.
